2025 Centurion Award winner

Awarded against five published criteria, checked on public evidence.

Frontier Restaurant

Best Sweet Roll in Albuquerque · NM

Restaurant · Albuquerque, NM · Since 1971

The overview

Sweet rolls across from the university

The Frontier Restaurant has faced the University of New Mexico across Central Avenue since 1971, a sprawling, Western-themed dining hall open early and late. Its cinnamon sweet roll — enormous, glazed, and griddled in butter — is the stuff of local legend, and the fresh-squeezed orange juice, green-chile cheeseburgers, and hand-rolled tortillas keep the lines moving.

Part diner, part community crossroads, the Frontier feeds students, professors, and road-trippers from morning to midnight, its walls hung with a famous collection of John Wayne portraits.

The award record

Every award, on the record.

Each Centurion Award is its own dated annual record, and staying current means clearing the bar again each new year. Open a year for the full citation and verification details.

2025 Centurion Award

Best Sweet Roll in Albuquerque Albuquerque, NM · Awarded under the 2025 evaluation View the 2025 award →

Awards run one calendar year and renew only if the business clears the bar again. Selection is by published criteria, never for sale.

Visit Frontier Restaurant

Location2400 Central Ave SE, Albuquerque, NM 87106
In business since1971
Find them onFacebook · Tripadvisor · Yelp

A signal you can check.

This page is the standing record for Frontier Restaurant (2025). It was published by The Centurion Awards from the public record; the business did not have to apply for it to appear. It wasn’t voted on or sponsored, and selection is not for sale. Owners can claim the listing or ask us to remove it. For hours, bookings, and live reviews, go straight to the business itself.

This page was published by The Centurion Awards from the public record; the business did not have to apply for it to appear. Own this business? Claim the listing to manage it, or ask us to remove it.

Run a business like this one?

If you’ve put in the years, you may already qualify. Evaluation is free, private, and never for sale.